To what extent does global advertising support cultural diversity or homogenization?
References
Title:
Disney Online: Where the Magic Comes to You!
Host:
Disney Enterprises, Inc.
Description:
The Web site contains information about the Walt Disney Company and its theme parks in different countries.
Navigation Tips:
Scroll down to Disney Parks and Resorts to access information about Disney`s presence in other parts of the world.
URL:
Title:
Nike.com
Host:
Nike Inc.
Description:
The website contains information about the Nike Corporation.
Navigation Tips:
Select a language by clicking on it and then click the country or continent that you wish to choose. Change regions by clicking on the change region symbol in the bottom left-hand corner of the page.
The Web site contains information about McDonald’s Corporation with links to sites in countries around the world.
Navigation Tips:
Click on topic bars across the top of the page to access information or click on Select Country/Market and choose a country from the drop-down menu to visit other McDonald’s Web sites.
The website contains information about the Coca-Cola Company and its presence in North America as well as other parts of the world.
Navigation Tips:
Click on the links in the text or on the topics in the menu or to access information.
Note: Click on Brands, then on Virtual Vender to access a virtual vending machine that dispenses information about nearly 400 Coke beverages in over 200 countries.